Jackson HTML 5 Animations and User Personas
Bringing Life To Jackson’s Logo
What would Jackson logo looks like when animated? This question was brought up when discussing the possibility of moving Jackson into a the realm of video production and animated web banners. I took it upon myself to play and experiment with solutions. I wanted treat the logo in a serious manner due to the nature of the company’s brand.
This animation would would appear before or after any type of video or web banner.
HTML 5 Animated Web Ad
In the discussion of moving Jackson to animated web ads, I translated how Jackon’s ads might move and animate in HTML 5. This animation was created using Adobe’s Animate. Animate generates all the animation into HTML and CSS for high quality image, but with very small file sizes.
HTML 5 Ad Mockup on Low Fidelity Wireframe
User Personas for Jackson Products
A user persona is a data-driven average model of the average user of a product to support marketing decisions. It answer questions such as: Which products should we continue to support? and Should we introduce a new product to support a niche user base?
